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Welcome United Insurance Service Clients 

We’re proud to share that United Insurance Service has officially joined Reno Agency. After years of serving West Michigan with integrity and care, Steve Grubbs has merged his agency with Reno to continue offering the same trusted guidance—now with expanded resources and support. 
 
Steve remains your agent and is backed by Reno’s experienced team, including Merri Smith, your dedicated account manager. Together, they’re here to ensure your insurance needs are met with the same personal attention you’ve always received. 

Who Is Reno Agency? 

Reno Agency is a family-run independent insurance agency based in Wayland, Michigan. Named after the Reno family who operated it for three generations, the agency is now led by siblings Mike Salisbury and Shelly Salisbury. We offer personal, commercial, life, and health insurance with a commitment to service, stability, and trust. 

What This Means for You 

Your policies, your agent, and your peace of mind remain intact. There is no disruption to your coverage, and no action is required to maintain your insurance. Even your phone numbers remain the same—because we know how important consistency is. 
 
– The main UIS number (616-454-5677) now rings directly to Reno Agency. 
– Steve Grubbs can still be reached at his direct line: 616-454-5678. 

Frequently Asked Questions 

Will my coverage change? 

No. Your existing policies remain active and unchanged. At renewal, we’ll continue to offer the same coverage—or explore better options if available. 

Does Reno offer what I had with United Insurance Service? 

Yes. Reno Agency now represents all the same insurance carriers that United Insurance Service did. Those carrier relationships have been fully merged into Reno. You don’t need to switch, reapply, or take any action to keep your coverage. We know clients value consistency—and we’re here to protect that. 

Who is my agent now? 

Steve Grubbs is still your agent. He’s now supported by Merri Smith, your account manager, and the full Reno Agency team. If you’ve received messages suggesting otherwise, please know that Steve remains your trusted advisor. 

Do I need to do anything? 

No. Everything is already in place. But if you have questions or want to review your coverage, we’d love to hear from you. 

Let’s Connect 

Have questions? Want to say hello? 
📞 Call Steve directly at 616-454-5678 
📞 Main office line: 616-454-5677 
📧 Email: steve@renoagency.com 
 
Or visit us in person at: 
120 W Superior Street, Wayland, MI 49348 
 
👉 Schedule a Call with Steve
👉 Explore Reno Agency Services

Customer Reviews

We have always been treated with the utmost care and respect.

SS
Sara S

Consistently on the ball with friendly help and informative feedback.

Anonymous
Rated 5 out of 5

I am grateful that we found them and they are a great company to go through!!

AG
a g
Rated 5 out of 5

...I will be recommending them to everyone.

JS
Justin S
Rated 5 out of 5

I highly recommend this agency.

CD
Charleen D